
News
STREAMING AND ENTERTAINMENT: IS STREAMING A VIABLE OPTION FOR LIVE PERFORMANCE
Kingston, Jamaica - This recorded webinar features a dynamic conversation leading experts from the music industry, policy, broadcasting and events as they explore opportunities, trends and challenges facing the entertainment industry in the age of streaming.
To Engage with Audiences, Publishers are Reimagining Content
Editor and Publisher - Content has always been king for news publishers, but with print readership declining, publishers have had to think creatively with how to reach readers who are moving over to different platforms. Whether it’s through TikTok, podcasts or videos, media companies are experimenting with various ways to entertain and engage with consumers.
Thinking of Buying Podcast Advertising? Here’s a Metric to Watch
Podcast advertising is tremendously effective due to loyal and committed audiences. Read how to adjust the CPM based on Reach (The Unique/Total Download Ratio).